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So. What is a Viral Blog? Why should you give a rat’s backside?

Why are we talking about rats? Ew.

You’ve heard of viral marketing. That’s when you create a strain of marketing that perpetuates itself. You don’t need to grow it. You start the marketing, it builds its own momentum and keeps on going forever. You don’t have to constantly jump-start it. In fact, you may not be able to stop it if you try.

So what is a viral blog?

A viral blog is one that people link to and pass on because they just can’t help it. If they forget to tell someone about it, they might forget to use it themselves. Folks bookmark it, they tell other people about it, they email themselves so they won’t forget. They join your subscription via email so they won’t forget. They put your RSS feeds in their own special folders so they won’t forget.

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A Viral Blog.

What is a viral blog? How do you know if your blog is viral? If mine isn’t, what do I do? Name some examples of viral blog. That’s what’s up today on Traffic Thursdays. Please return your seats to an upright position.

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