Archive for December, 2006

The Last Zero Cost Traffic Ezine

… of the Year, is now online.

You have no idea how close it came to being the last one ever…

Whew!

In this Christmas Issue: (more…)

Underpricing Your Products WILL Put You Out of Business

I was catching up on some comments at some of my other sites. And someone questioned the fact that I occasionally say that my colleagues should charge more for their products.

It is one thing when someone just point blank asks you why you do something.

It’s another when they accuse you of having some other motive, when all of your other actions online CLEARLY state something different.

With all the free stuff I give away, and resources I point to, and blog posts that I could turn into ebooks and charge for instead, do I REALLY seem like the kind of person who just says things so I can make sixteen more bucks this month.

LMAO!

Out of about 100 products of the thousands I am asked to review and reccommend, I’ve said (more…)

Ask Me Any Web Traffic 2.0 Question… It’s Live and It’s Free

Some folks call it Web 2.0 Traffic, I like to be distinctive and call my somewhat unique take on it Web Traffic 2.0.

There’s also Web 2.0 Marketing, but that’s another talk for another day….

If you have questions about how you can use the new tools of Web 2.0 to bring traffic to your site, as a follow up to some of the discussions we’ve been having here for the past few years, call in to a live session I was invited to participate in next week.

This session is free for you, but here’s the catch. (more…)

Your Midnight Madness Christmas Gift Number One

I said I was having a sale this week and I wasn’t kidding. The midnight madness sale starts now. Until Tuesday, if you order any of my products or services on this site (Blog About This, High Profile Article Marketing, Marketing Success with RSS), or at rescueyourblog.com (The Blog Optimization Guide) through Google Checkout, you get 20% off retail price.

After Tuesday, it will be 10% off until (more…)

More Web Video Traffic and Broadband Research Sources

Read this for more on Broadband: (more…)

Web Video Traffic | Article of the Day

My other “of the day” is an article that is also, admittedly, from way back, but I like what Pankaj Mohan had to say about the two methods he thought of to take advantage of the viral video trend.

He basically had two ideas. (more…)

Web Video Traffic | Blog of the Day

My blog of the day about getting Web Video Traffic is Will Video for Food for this great How Not-To post about the Seven Deadly Sins of Advertising via Viral Video.

It’s from a-ways back in August, but still so relevant.

I quotessss:

Advertising offline is getting harder with time-shifted television and declining viewership, and online advertising is getting more complex with paid-search prices rising and banner click-thru’s dropping. Given the low variable cost of viral, it’s natural that advertisers would want to experiment with it. “I want a piece of Web 2.0,” they say.
Advertisers beware. Getting people to promote your product by forwarding a viral video is not as easy as it appears

You want to peruse this before you think about pulling forward on that viral video marketing plan.

Web Video Traffic | What About the TiVo Effect? Part Two

The question from the last segment I posed:

But first, we’ve got to talk about how, in light of this shift, if we’re going to create ads or traffic drawing content in video format, aren’t we wasting money if people just skip commercials anyway?

My answer was Not Necessarily. And I mean it two ways. We aren’t necessarily wasting money, and people aren’t necessarily skipping commercials. Let me give you an example – here’s the story I promised.
(more…)