Fill the Content Deficit : Part Three

“But I don’t want to give away all my knowledge for free.”

Me either. And I don’t. According to Blogger, at this site alone, I’ve made 897 posts here including this one. That’s 90% of the knowledge I have available on this site that is free. But without the component of the content I charge for, it often has limited usefulness.

I tell you that all the time – there are things you can do with free traffic and things you can’t. Then there are things you can do with the knowledge on this site, but it will only take you so far. If you want to know my special twists that make the most difference to your business? You have to get my books.

And even my books only convey a certain percentage of my knowledge. My books are for micro-business people who want to do-it-themselves, and get it as right as humanly possible the first time. I can also train you, or do it for you – some small to medium businesses prefer to outsource. It’s fascinating how many times I’ve found that somone bought all my books just as a way to interview me for a gig, rather than shooting off an email. (Not that I’m complaining.)

But let’s talk about you.

And we’ll do that in part four.