LeapTag has released the beta of its self-named RSS reader and rating tool. LeapTag is a browser plug-in that lets you assign categories to websites and vote thumbs up or down on pieces of content. The software is free and ad supported.
RSS readers such as LeapTag are important to marketers because they indicate that people will be spending more time with the sites and content that match their interests.
More info at http://www.marketingshift.com/2007/4/smart-rss-reader-provides-ratings.cfm
Cindy
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