Another Yeald article states:
According to Nielsen/Net Ratings, for example, about 21 million U.S. Internet visitors surfed through one or more comparison-shopping sites in August 2003 alone –a 34% increase on a year earlier. PriceGrabber increased 81% over the same period and the rapid success of Shopping.com has placed it on the verge of going public.
This process in turn has been spearheaded by the widespread adoption by Web Designers of meta data and XML for tagging and manipulating data on Web pages. This is making available significantly more advanced levels of interactivity, customer behavior tracking, and personalized merchandizing.
This is why Amazon has been positioning itself as a multi-channel retail enabler, server and platform – not just for sellers and buyers but for anybody tracking and participating in e-commerce. That is the underlying purpose of the Google deal.
I’ve been reading a lot about Amazon, Alexa and Google, as research for my next book on using Articles for free publicity. I will get into this a little more, but after listening to this CD set about getting best seller status on Amazon, I’ll just give you this one hint about it – your Alexa rating DOES have a practical use. I expect the book to come out next week.
I’ll come back and give you the link to the CD set I was listening to – it’s really useful stuff if you get an ISBN and publish some of your ebooks as hard covers or paperbacks as well.
