I’d been a great fan of his for about two years. You can subscribe to his free resource-rich newsletter at his Marketing Results Coaching site. And what’s so great about Warren is that he is always full of wonderful tips and information. Including how I came to be talking to him on the phone.
As many of you know I keep a suite in town where I work when I know I have to be near the convention center or in Vegas proper. While I was there today, I went to pick up some mail. And I’d gotten a postcard from someone I’d been meaning to call, because he was one of the few wizards I respect in the task of promoting a book online (as opposed to an ebook). I’m about half finished with a book that I want to make a big noise with myself.
The front of the postcard was a great promotional opportunity. On the back was a hand written note from Warren! I felt so special. At the end of the note was his phone number, which was local to me, so I gave him a ring.
During our half-hour conversation, I felt like I was getting premium coaching on a few aspects of my business that I’d been a little too busy to attend to – nothing major broken. But a few examples of his own successes from similiar actions were a fountain of knowledge. Other things he spoke of let me know that I was still on the right track, and helped me figure out a couple of things to do differently.
The number one thing? Send out mailings in the post! And I do this from time to time but I’d forgotten how wonderful it feels to be on the receiving end of these contacts – particularly when the other person remembers you and how you first came to interact.
So hats off to you Warren – I’ll be calling you the instant my book is ready to promote.
Read his blog on blog marketing here. Drag this link into your reader to subscribe. It’s full of great information.
Great marketing research in another of his blogs Marketing Results too. Drag this link into your reader to subscribe.
Hope you’re enjoying your holiday weekend!
Tags: marketing :: Blogs :: Warren Whitlock.
Resources : More Traffic to Your Blog :: Join Warren’s Newsletter for More Marketing Info
