Most surfers are blur about blog - FEB 17, 2005

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Most surfers are blur about blog - FEB 17, 2005:

“YOU can hardly follow the news these days without running into mention of blogs, bloggers and blogging.

But many people remain mystified by the blog phenomenon, despite the publicity.

Small wonder, because so many news accounts fail to even mention what a blog is.

Only 38 per cent of Internet users even know what the term ‘blog’ means, according to a recent survey by the Pew Internet and American Life Project.”

Now before you jump out of a window, realize : this is incredible news.

This means that all the success you’re having with blogging now is just the tip of the iceberg. It means that the traffic you have now could multiply tenfold in a few years. It means that for once, you’re ahead of the trend

How important is it to be ahead of a trend? Instead of behind it?

Meditate on this.

There was a time when the Internet wasn’t accessed by browsers. Less than 15 years ago… there was no World Wide Web. The Net existed, it just wasn’t graphical yet.

Then along came browsers and everyone got excited about the Internet.

Can you remember the last time the web was in the news this much? With mentions of blogging, podcasting, and RSS?

Maybe the dot com bust.

Maybe.

And guess what is the driving the current movement? That’s right, blogs and RSS. And most people don’t really know about it yet.

There’s still a sizeable portion of American consumers that either don’t have a home computer, don’t have high-speed connections or don’t go online more than once a week.

We’re still at the beginning of the trend of the Internet. Yahoo is only ten years old. The Net is a baby. And its popularity grew almost 40 times faster than the popularity of TV, roughly speaking.

You need to be blogging. And I mean today and right now.

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