Article Marketing still works for those who use it properly and not just as a links booster. We’re getting really close to the other side of the hype machine, where most people are realizing the hidden benefits of having a regular pace of marketing with articles, in a myriad of publications.
Myself, I stopped marketing my site with mass distribution of articles for about a year when I realized that publishers were having trouble digging out my article from among the riff raff. By riff raff I mean piles of articles that were poorly written and published merely for link exposure, rather than for traditional purposes.
In one of the best articles I’ve read on Article Marketing in years, Bill Platt examines whether or not we have “ Really Seen The Death of Article Marketing?“.
Some powerful information from this conclusions:
But, no matter how we cut it, we have in fact passed “the end of article marketing as we once knew it.†Here is why:
* Some people will never have the chance to read this article and make their own mind about whether what I say has merit, or not.
* Some people will simply trust the fear mongers who have been trying to declare article marketing dead for years.
* And, some people will decide that they are not willing to take the chance that I might be right.…fact is that many people have quit using article marketing as a promotion technique. This outcome will only strengthen the hand of those of us who continue to utilize article marketing to promote our websites.
Emphasis mine. If you want to take advantage of a powerful traffic technique, this article is a must read.

