I have said it before, and I stand by my word. Alexa Internet is important. Are they 100% accurate – no. Do they figure into a search engine’s algorithm? It’s never been proven.
But for all the Alexa naysayers, there’s a second search engine where an Alexa rating will factor into your results. (The first one being ExactSeek.com.)
And the site that could be an even bigger threat to Google and Yahoo than MSN? A9.com – Amazon’s search engine that incorporates the Alexa rating into the displayed results.
Am I nuts? Am I alone in thinking they might be a contenda?











