Posts Tagged ‘traffic-thursday’

Traffic Thursdays: Site of the Day

RSS Toolbot is the site of the day. Combine several feed links into one page to read. Works like a simplistic aggregator (feed reader) – great if you have just a couple of feed you want to read.

Traffic Thursdays: Atom to RSS

If FeedBurner’s mega-features are a little over your head, you can use the services of 2RSS.com to turn your Atom feed into a version of RSS. Then you can offer both at your site instead of participating in that whole Betamax/VHS type argument that’s going on right now about format.

Traffic Thursdays: Quick and Painless Feed Reading

The First Step to Learning About Feeds – Feed Subscription Made Easy
http://freetraffictip.com/firefox
http://freetraffictip.com/pluck
http://www.opera.com/download/

The best education you can get about what web feeds are and how to use them is to start reading the web with a browser that is feed capable, or using online tools you’re already familiar with.

Firefox

Mozilla’s preview release of its latest browser update, Firefox, comes with an easy feature for feed readers called Live Bookmarks. When you come across a site that has its AutoDiscovery tag in place, you’ll see an orange RSS button in the lower right-hand corner.

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Traffic Thursdays: AN Intelligent XML.gif button

There’s a site called quicksub that helps you create a drop-down button for your XML.gif button. Handy if you’re not using FeedBurner, though I can’t see why anyone wouldn’t.

Though I have the occasional update problem with FeedBurner, a quick manual tweak of my settings normally does the trick. I keep forgetting to write them about that…

Traffic Thursdays: Why You’re Missing Out On Consumers Like Me if You Don’t Have This

My name’s Tinu, and I’m a feedaholic.

I love the sophisticated surfers I get to my site via my own feed, I love how much the search engine spiders love my feeds, and I simply adore reading sites via their RSS Feeds. I do the majority of my research for my column that way.

If your site doesn’t have one and you want to be featured in one of my daily columns, you’re out of luck. It isn’t that there aren’t great sites out there with great tools out there that aren’t feed-capable, it’s just that now that I use web feeds as my primary source of news, unless your site was featured in someone else’s feed, it just wouldn’t occur to me.

To folks like me, your site is effectively invisible, unless you happen to come up on the first page of a search, and since I know where to go to find the information I want quickly, I don’t use a search engine on a daily basis.

True story.

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Traffic Thursdays: Another Fun Free Feed Day

I was too tired to do the extras day yesterday, and I’m still pretty much feeling the effects of adjusting to this new medication for my back. But I promised I would do another day of fun free feed tools so here it is.

To get you started, you can read the article I wrote this morning: Fun Free Feed Tools for Both the Publisher and the Reader They’re more for the Puublisher than for the Reader, but they’re still fun all the same.

Traffic Thursdays: Sales from Articles : Part Five – The Resoure Box

The Resource Box ties this all together.

When you read an article online, at the bottom you’ll find a few lines about the author. Here’s the goldmine, and the reason people give away free information.

You have normally five lines to share your link, brand yourself, talk a bit about your site or products and deliver a disguised sales pitch – which is the invitation to come to your site.

In this area, I link to include my email subscribe link, my feed link if there is enough room, and the link to the landing page I created for this article if there isn’t. I also include a wacky saying about myself (that’s how I brand myself as the crazy free traffic chick) or the statement that will pique curiosity and make them beat a trail to my stie.

For your own purposes with this model, here’s what you should include, in third person.

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Traffic Thursdays: Sales from Articles : Part Four : How this Works

Here’s how it should go, if this is done correctly.

You’ll submit your articles to sites and ezines.

Your article gets picked up by some web sites and newsletters.

Your prospect reads the article in the already targeted resource, and search engines pick up the link. Both follow back to your site. (For your prospect, it may only be a certain percentage of people who read it, but this is good because that person must have a high interest to make the subconscious decision to click your link.)

The page at your site converts the prospect to a subscriber and gets a new page into the search engines that has dozens, (or hopefully hundreds) of sites linking back to the article. This is the page with the high-traffic, low-competition keyword, so the plan is that the combination of links and a the content of the page will result in higher rankings. – if not, it’s performed its primary function, which is to convert readers of your article from other sites.

The prospect-turned-subscriber sees your sales page. (In my experience, this is often 33% – 66%) of people landing on the page. If only 3% convert to the sale immediately, that’s great. And if not, they are still a subscriber and you’ll have the chance to sell them that product, or one that they are interested in later.

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