Posts Tagged ‘website-promotion’

2010 Traffic Trends: 17 Top Traffic Sources for 2010

2010-traffic-trends-hourglassThere are several basic low-budget and no-budget ways that websites and web publications can get reasonably expect to more exposure in 2010.

While the objective remains the same – get in your prospects email, search, news or related favorite online hangouts – the methods by which you’ll be achieving those objectives shift from year to year.

  1. Leverage Business Relationships
  2. Create Affiliate-Powered or Referral-Powered Promotions with Incentives
  3. Get Ranked Well in Google and Yahoo/Bing
  4. Leverage Other minor Google/Yahoo properties for better search and direct traffic
  5. Get Regular Exposure in Google News
  6. Build Great Blogger Relationships (whether or not you’re presently a blogger)
  7. Get Click Traffic from Twitter, Ping.Fm, and other more topical status update tools, or more audience-focused  micro-blogging applications
  8. Get Click Traffic, Article Views and Build Relationships Both Within and Around Facebook and other Social Networking Applications
  9. Get Publicity in Other Major Publications and Mid-Level Industry Publications
  10. Create a Video Following
  11. Create a Podcast Following
  12. Shift Towards Bizstreaming (without dropping Blogging)
  13. Integrate document sharing, slidecasting, and other multi-media social sharing tools
  14. Find or Found Appropriate Community Networks that integrate online tools with offline life
  15. Tighten-up In-house interest lists, follow-up, intro offers and backend sale
  16. Value-exchanges for attention, based in social currency on the social media sites that are built for content exposure, such as StumbleUpon
  17. Economically-sound Advertising

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Targeted Twitter Traffic! – Find out how easy it is to Leverage Twitter to Build Your Business .

Popularity: 19%

How To Find Your Customers Online

smallbizmanMaybe you’re not an “online person”.

Perhaps the only time you use your computer is to read your email, search for something on the Web, read the news, or see pictures and other updates from friends and family.

It would make sense then, if you don’t really “get” how the web is supposed to help you sell more of your products and services.

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Targeted Twitter Traffic! – Find out how easy it is to Leverage Twitter to Build Your Business .

Popularity: 5%

7 Social Media Tactics for Explosive Results in Your Business

Smart Social Networking Reaches the Entire MarketFirst, let’s define the term Explosive Results for our usage.

When you visualize something exploding, you think about a burst of energy, often associated with fire for some reason – probably the fault of our favorite action pictures.

I love to see things blow up as long as I know no one really got hurt – not just in movies but in website promotion. And an intelligent social media strategy won’t just get you several thousand links from various social sites. It can bring you premium web visibility, more targeted visitors, and bring you closer to your existing audience.

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Targeted Twitter Traffic! – Find out how easy it is to Leverage Twitter to Build Your Business .

Popularity: 16%

[videos and an article] Real Traffic, My “Nakedness” – and Happy Birthday to me!

By the time this is published, it will indeed be my birthday on the East coast, where I’m currently located.

And I definitely wanted to take some time out to celebrate that, so I’m planning on not working at all tomorrow. Yay me!

What does that have to do with you? At some point in one of these videos I tell you exactly what you can do on my birthday to make me smile. :)  

Okay, seriously though, what this has to do with you is that every year, on my birthday, I’ve sent out a special newsletter, blog post, birthday gift to all my pals, something.

This year I’ve decided to be naked. 

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Targeted Twitter Traffic! – Find out how easy it is to Leverage Twitter to Build Your Business .

Popularity: 53%

Traffic Tips #5 and #6 – Get Your Slidecast On and Out

presentation-right235x405I’m sure you remember our last traffic tip, where we learned how to use slideshows to attract visitors to your site. If you’re stopping by for the first time, it may help to read that tip first.

What we’re doing now is taking that tip and with a few slightly more technical tweaks, take it to the next level. That next level is slidecasting

What’s Slidecasting

If you want to be technical, it’s podcasting but with a slideshow instead of a regular video. Since a podcast is an RSS feed with enclosures or attachments (most commonly audio), technically a slide with audio doesn’t qualify. But we’re going to go with the general use of the term, which is an audio-enabled slideshow. 

So how do you create a slidecast?
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Targeted Twitter Traffic! – Find out how easy it is to Leverage Twitter to Build Your Business .

Popularity: 6%

7 More Tips for Setting Up Your Follow Contest Model

In the previous article, we talked about how you can use the model of incentivized following in social media to create a contest that can help you gain publicity and leads for your business. Here are a few tips specific to running the contest.

1. Set up clear, easy rules for entry and giving away the prize. Keep it as simple as you can – the more rules there are, the fewer entries you’ll get. Do just enough to prevent someone from cheating.

2. Dedicate a page to describing the prize in as tempting a way as you can, almost like an information/sales letter. Then at the end let your readers know they could win this item and how to enter. Publicize that page when promoting the contest.

3. Eliminate as many negative experiences as possible – as we mentioned in the contest traffic tip, some may not enter because they think talking about this in their status updates may be spam, or at least irritating. 

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Targeted Twitter Traffic! – Find out how easy it is to Leverage Twitter to Build Your Business .

Popularity: 2%

How to Get the “Before Traffic” Freebie



Update: The video is now in the feed, you can see the link to it if you’re subscribed.

Upon my official “retirement” I announced where you could get a free, early stage copy of a product I’m developing. Apparently the window was too short to collect, so I’m opening the update up for 100 downloads/online views. If you have some feedback for me on it, please leave it as a comment to this blog post.

Known issues not yet fixed:

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Targeted Twitter Traffic! – Find out how easy it is to Leverage Twitter to Build Your Business .

Popularity: 15%

The Isolated Avalanche Is Massive But Short-Term Traffic

 

Traffic is a Game of War Strategy, Much Like Chess 

There are two types of traffic campaigns. One brings you a huge burst of short term traffic. The down side to it is that it’s hard to maintain that pace of traffic, marketing and publicity, even if you have a whole department dedicated to just that. You run out of resources of some type eventually.

The other may or may not bring you short term gains, but it builds on its own momentum, and thus, will last forever once it’s started. You would have to abandon it entirely for a year or more to shut it down. The downside to it is that it takes 60 to 90 days for it to fully kick in, and if you don’t know how to attack it a little at a time each day, you won’t have the patience to see it through.

 

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Targeted Twitter Traffic! – Find out how easy it is to Leverage Twitter to Build Your Business .

Popularity: 4%