Free Traffic Tips

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The Good

The visitor sees your entire page and the traffic you get is often an exponetial increase from what you already have. So if you get 1000 views a day of a page at your site, and you put the pop-up or pop-under code on that page, you’ll get 35%- 50% more traffic than you have, depending on the exchange you’re using.

When you grow tired of having pop-ups on your site, many programs will allow you to buy them instead. Others will pay you to have them.

The Bad

A lot of surfers consciously block pop-ups or have automatic pop-up blockers installed. Unless there’s a way to ensure that you’re being counted for the views, and not the actual pop-up action, the traffic you might get from these will not be consistent. The number of true pop-under exchange sites there are decreased dramatically when the pop-up blockers reached mass appeal.

The Ugly

Who likes pop-ups? It can hurt your retention rate to have pop-ups all over your site. I suggest you join just a few, and use the ones of the pop-Under variety, and sparingly at that.

The Tip

The two-version theory I talked about in the earlier tip for banner exchanges works here too. Send your exchange visitors to that version of your site initially, then make sure they get redirected to your non-pop-up version.

These are the two sites I’ve found for pop-up exchanges. I’m testing TrafficZap.com, and I’ll be publishing the results in my newsletter. You can also try the as-yet-untested Exit.E-Bannerx.com.