Web Video | Broadband Users will Want Broadband Content

Hey, You're New Here! We love new people.

Please do us the honor of returning. You can subscribe by RSS feed, or get updates by email. We also welcome your feedback on the posted information. When filling out the form, don't forget to leave your link and your first name.

My prediction is that as this new influx of broadband users come to the Web, a lot of them will be trained to see the Web as an always-on entertainment center, library and business tool. It’s already happening.

One indicator - 12% of Internet users have estimated to have download a podcast according to an August study, compared to 7% measured in a February/March study of this same year by Pew Internet.

Sounds like it’s a modest number, but I’ll tell you this - my podcast listeners are focused, serious and targeted buyers. I have a higher ratio of people who’ve heard my podcasts buy my products than any other group… except those who saw one of my free video tutorials.

And if you just think about it in general, there are two shows on TV about web video. (Maybe more by now, I don’t watch much TV.) The few occasions I DO turn on the TV, either I’ll hear You Tube or iTunes before I turn it off. When TV is what introduces folks to the Net, they’ll be here to watch TV like content.

We can get everything faster, and in a society that would largely rather listen than read, they’d also rather watch than just listen as well.

But unlike other slower period of adoption, being able to get broadband at what were dial-up prices in just about every area of the country means we’ll all have to make some kind of commitment to multimedia content, at least as an initial traffic draw.

What will this new content, ad, or traffic draw need to look like? I’m musing that shortly.

How To Get Unstoppable Traffic? Go Evergreen. Read the true story of how one of the site owners, ill and preparing to retire, created traffic so powerful that she couldn’t turn it off.

Bookmark | Save | Share | Email
December 5, 2006 | Filed Under Uncategorized 

Comments

4 Responses to “Web Video | Broadband Users will Want Broadband Content”

  1. Tim (10 comments.) on December 5th, 2006 5:10 am

    I guess I should have waited to give my comment on this post rather than the previous.

    You’re excatly right. Video is going to replace content as king.

  2. Tinu Abayomi-Paul (77 comments.) on December 5th, 2006 5:20 am

    I don’t know about king? But your first comment was right - it’s going to be a major player in sending traffic. I still think that some things are going to work better as text.

    It’s not like television made books and magazines obsolete, you see where I’m going?

  3. Tim (10 comments.) on December 5th, 2006 5:36 am

    Sure, I see what you’re saying. I guess what I’m trying to say is while not replacing written content altogether it will put a strain on how that content is created and used for attracting visitors.

    Is that understandable?

  4. Tinu Abayomi-Paul (77 comments.) on December 5th, 2006 5:57 am

    I can dig that and I agree. Just wanted to make sure it didn’t sound like I was saying “replace” either. Don’t mean to be a stickler. :)

Trackbacks

Leave a Reply




ifollowblue.gif
Don't Forget to Fill Out Your Link! We DoFollow.

Want more free tips like this? Try Traffic Thursdays | Concept | Video Again or More Web Video Traffic and Broadband Research Sources or even A New Google Labs Graduate : Google Web Accelerator!
For twice monthly or weekly updates and extra traffic information, you can elect subscribe to the Zero Cost Traffic Ezine, which features Free Traffic Tips blog updates and additional web marketing related news.
Subscribe And Get Free Gifts!
Email:
Name:
What's In It For You?
Privacy Policy

Comments protected by Lucia's Linky Love.

This blog contributes to the web with Nofollow Reciprocity.